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Welcome to the world of Light My Fire. Our company aims to design products that reconnect us to nature, wherever we are. We combine design and functionality with adventure and the experience of new things, whether it's a lunch break in a local park or a meal on a hike in the woods. We dream of sharing the beauty of nature with future generations and rediscovering the art of fire by encouraging the exploration of forgotten skills. Join us in this adventure!
It all started with a stick in 1995, when our founder, Michael Odqvist, discovered the secrets of MayaSticks. Fascinated by the beauty and reliability of these softwood kindling sticks, Michael decided to launch a larger scale fair trade production, helping descendants of Mayan Indians earn more money to send their children to school. Unfortunately, when the firelighters were launched in Sweden a year later, the product was not successful due to a lack of understanding and marketing. However, rather than give up, we looked for other ways to sell MayaSticks. In 1996, we discovered the Swedish FireSteel, a magnesium fire starter developed and used by the Swedish army, which proved to be a perfect combination with TinderSticks to start a fire in all conditions and at all altitudes.
Alpinstore specialized in the sale of outdoor products, invites you to discover its selection. Here, we offer you many pairs of ski boots for freeride, alpine, allmountain or hiking.
Ideal for your pleasure on the slopes and/or off the slopes. The Tecnica range seems perfect for you. Put them on!