Dainese - DAINESE: THE FIRST BACK PROTECTION IN HISTORY In 1968, Lino Dainese decided to dedicate himself to the design and production of motorcycle protectors. It was only 4 years later that the first product was...
In 1968, Lino Dainese decided to dedicate himself to the design and production of motorcycle protectors. It was only 4 years later that the first product was launched: motocross pants. But to continue evolving, the company decided to work closely with riders, in particular through technical sponsorship. The first back protector came out in 1979! Subsequently, the Dainese brand innovated with products such as knee protectors, foot protectors and improvements to motorcycle racing suits. As the years went by, the brand decided to expand into other sports, such as mountain biking, downhill skiing, horse riding and astronomy.
ONE MISSION: SAFETY AND PROTECTION FOR RIDERS
Since the company was founded, Dainese has been committed to producing the safest safety solutions in all areas where athletes push the limits of the body. The aim is to create protective garments that are both lighter and more resistant, but still allow freedom of movement. At Dainese, safety, performance and comfort are constantly being improved, making the company one of the world leaders in this field. The idea of protecting customers from head to toe was the creator's dream! Today, we can say it's been fulfilled.
OUR DAINESE SELECTION
Cycling has become an increasingly popular sport in recent years. That's why we offer you a range of protection ideal for cycling. Whether it's knee, back or elbow protection, you'll find what you need. Go for Dainese for optimum safety!