List of products Patagonia

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Patagonia: a climbing story.

Patagonia's founder, Yvon Chouinard, a passionate climber, created the brand after realizing, during his various trips and climbing sessions, that there wasn't really any hard-wearing clothing suitable for climbing and mountaineering. Then, by chance, he discovered rugby T-shirts, which were very strong and resistant, as well as being colorful! He started wearing them to finally have clothes that would last over time, his friends asked for them and little by little Patagonia was born. To be exact, Patagonia was born in California, in 1972. Patagonia 's DNA was first to be found in the climbing world, offering technical products adapted to climbing and/or mountaineering. It was only a few years later that Patagonia diversified into other universes, such as surfing and hiking.

Today, Patagonia offers technical, innovative and eco-responsible products.

Patagonia's commitment to environmental protection

Since the 1980s, concerned about the impact we can have on the planet, the brand has made a commitment to the environment and the protection of nature, through various actions such as environmental campaigns, the use of 100% organic cotton (by using organic cotton, Patagonia saves water and reduces its CO² emissions by 45% compared to conventional cotton), recycled polyester (1st brand to manufacture fleeces from recycled plastic bottles.Today, Patagonia donates 1% of its annual sales to environmental associations: 1% For The Planet.

In addition to this financial involvement, Patagonia provides in-kind support to these environmental associations: whether through products, skills, help with their communications, social networks, by giving them the benefit of its press agency, etc... Since last autumn, Patagonia Action Works was created, a platform that uses Patagonia's networks to put NGOs in touch with its community in the form of events, petitions or skills donations.

Their involvement is such that it is also reflected in their baseline: "We're in business to save our home planet*". Patagonia's goal is to be carbon neutral by 2025.

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