Tentree - Discover THE ethical outdoor brand: TENTREE! The Canadian brand manufactures technical clothing made from organic and recycled materials. Outdoor leisure enthusiasts, preserving mother nature is for you as for TENTREE primordial. Choosing...
The Canadian brand manufactures technical clothing made from organic and recycled materials. Outdoor leisure enthusiasts, preserving mother nature is for you as for TENTREE primordial. Choosing ecological products is therefore an obvious choice.
The origins of the brand
Tentree was founded in Canada in 2012 by Kalen Emsley and David Luba, but does not focus its reforestation activity on North America . Sensitive to the environment they had the desire to create a line of ethical and qualityoutdoor clothing.
The ingenious idea: plant ten trees for every item purchased.
Initially set up in the basement of their garage, the small business met with dazzling success. In 2019, the company reaches 30 million trees planted. Notably in South America, India, Nepal and Africa. Since the founders of Tentree cannot personally plant every tree, they collaborate with non-profit organisations in a multitude of countries.
The challenge to reconcile the textile industry and ecology was a successful gamble!
The strong points of the brand
In 2016, the creators obtain the B Corporation certification and become an eco-responsible company (ethical and environmental values and business efficiency).
The transparent communication of successful actions, the precise verification of all factors involved in the manufacture of Tentree clothing allows all environmental protectors to easily appreciate this committed project of young Canadian surfers and cyclists.
With a range of stylish clothing and accessories, it demonstrates that fashion and eco-responsibility go hand in hand. The outfits are made of wood pulp fibres and environmentally friendly materials that meet high durability standards. Technicality, comfort and style, enough to satisfy all sports enthusiasts, whether beginners or experienced.